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News/Noticias Blessing Homes Selects Estrada Communications Group as Agency of Record for Its Marketing Communications Campaign. Austin, TX (October 25, 2001) - Blessing Homes, a Central Texas community featuring manufactured homes, recently selected Estrada Communications Group, Inc. (ECG) to plan and implement a strategic communications program to enhance the company's visibility. Blessing Homes offers the finest homes available through the world's largest manufacturer of recreational vehicles, and the leading provider of single family homes in North America, Fleetwood. "Blessing Homes chose ECG based on a proposal that fully addressed our marketing goals and objectives," according to Kip Lewis President of Blessing Homes. "We want to hit the ground running and bring affordable housing to Round Rock and Williamson County; work on getting the word out about us will begin immediately." Nestled in the heart of Round Rock, Texas, the Blessing Community is a family-owned manufactured home community that combines small-town charm with big-city amenities and is located in the highly acclaimed Round Rock School District. Close to hospital, shopping, restaurants, La Frontera, Dell, and historic downtown Round Rock and within one mile of IH-35, MoPac, McNeil, FM620, and FM79. Blessing Community features a greenbelt area with access to a park with tennis, basketball and picnic areas. "We are very pleased to have been chosen as the strategic communication partner for Blessing Homes," said Ron Estrada, Managing Partner, ECG-Texas. "We look forward to taking this developer to the next level and building their visibility in Central Texas." ECG focuses it's services in the areas of Hispanic and community outreach, media, and corporate communications. ECG currently provides strategic communications counsel to Anheuser-Busch Companies, Inc., McDonald's Corporation, Wal-Mart Stores, Inc., and Wells Fargo. ECG is recognized among the nation's top 100% Latino owned, communications firms with offices in Austin, Texas, and Los Angeles, CA.
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